Market Development : Social Media Analytics Market Globally Grow at a CAGR of 30.42% by Revenue During the Period 2017-2021

ResearchMoz presents professional and in-depth study of “Global Social Media Analytics Market 2017-2021”.

The term social media is defined as a platform, such as a website or application, that enables users to participate in social networking activities by creating, sharing, or exchanging information, ideas, and pictures/videos. Social media analytics is the process of collating data from blogs and social media websites and deriving meaningful business insights. It (social media analytics) is used to gauge consumer behavior and formulate effective marketing strategies.

Technavios analysts forecast the global social media analytics market to grow at a CAGR of 30.42% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the global social media analytics market for 2017-2021. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.

The market is divided into the following segments based on geography:

Americas

APAC

EMEA

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Technavio’s report, Global Social Media Analytics Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

IBM

Oracle

Salesforce.com

SAP

Other prominent vendors

Adobe Systems

GoodData

Hootsuite Media

SAS Institute

Tableau Software

Market driver

Increasing brand recognition due to social media

For a full, detailed list, view our report

Market challenge

Lack of awareness regarding social media analytics

For a full, detailed list, view our report

Market trend

Advanced targeting options

For a full, detailed list, view our report

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Key questions answered in this report

What will the market size be in 2021 and what will the growth rate be?

What are the key market trends?

What is driving this market?

What are the challenges to market growth?

Who are the key vendors in this market space?

What are the market opportunities and threats faced by the key vendors?

What are the strengths and weaknesses of the key vendors?

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