Fortified Juices Market Focused on Market Segments Manufacture, Size, Type, Region, application and Forecast to 2023

Market Overview

Fortified juices offer extra micronutrients which includes essential trace elements and different vitamins. Fortification of juices involves the process of adding micronutrients to juices which are generally consumed by different age group consumers. Fortified juices offer diverse range of products, enriched with various nutrients. Fortified beverages comes in various types such as cold pressed, pasteurized, dehydrated and others, of which cold pressed juices will be highest growing segment due to growing demand for additive free juices.


Fortified Juices market has been segmented on the basis of source which includes vegetable, fruits, and mixed. Fruit juices dominates the market, however due to rising health awareness, vegetable juices is projected to grow at the highest CAGR.

On the basis of process, the market is segmented into pasteurized, cold pressed, dehydrated and others. Pasteurized juices dominate the market, however to growing awareness about various side effects caused by consuming juices loaded with chemical preservatives and sugar, cold pressed juices are growing popular and are estimated to dominate the market.

On the basis of nutrients, this market is segmented into vitamins, minerals, probiotics & prebiotics and others.

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Regional Analysis:

The global fortified juices market is segmented into North America, Europe, Asia Pacific, and Rest of the World (RoW). Among this, North American region has major market share followed by Asia Pacific and Europe. Changing consumption pattern, rising health awareness, weight reduction diet trends and rising disposable income in Asia Pacific region are anticipated to drive the demand for Fortified Juices in that particular region. Furthermore the rising working class population and growing demand for on-the-go products, especially in China and India will be a crucial factor underlining the market growth.

Key Players:

The key players profiled in the fortified juices market are as PepsiCo Inc. (U.S.), Hain BluePrint, Inc (U.S.), Evolution Fresh (U.S.), Sudzucker AG (Germany), SunOpta, Inc. (Canada), Diana Naturals (France), Doehler Group (Germany).

Table of Contents

1 Executive Summary 

2 Market Introduction

2.1 Definition

2.2 Scope Of The Study

2.2.1 Research Objectives

2.2.2 Assumptions

2.2.3 Limitations

2.3 Markets Structure

2.4 Stakeholders

3 Research Methodology

3.1 Research Process

3.2 Secondary Research

3.3 Primary Research

3.4 Forecast Model

3.5 Market Size Estimation


4.1 Drivers

4.2  Restraints

4.3  Opportunities

4.4  Challenges


5.1 Trends In Supply/Production

5.2 Trends In Demand/Consumption

5.3 Emerging Markets (Supply & Demand)

5.4 Emerging Brands

5.5 Trade (Import-Export) Analysis

5.6 Innovations In Products/Process

5.7 Macroeconomic Indicators Analysis For Top 5 Producing Countries

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