Global Retail Ready Packaging Market: Players Focus on Bettering Product Portfolio to Bolster Positions

The global retail ready packaging market is displaying rapid growth predominantly due to rapid growth of modern retail channels such as supermarkets, hypermarkets, and convenience stores across the world. In particular, in developing economies of Asia Pacific, formalization of retail supply chain and notable shift from traditional retail towards modern concept of retailing is leading to high demand for retail ready packaging over the last decade.

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Further, the growth of retail industry, owing to increasing consumer purchasing power is likely to positively impact the retail ready packaging market. Packaging provides benefits of attracting consumer attention and easy stacking in retail outlets. It also provides benefits of easy handling and better on shelf availability through reduced waste and better stock replacement, which is valuable for business.

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Despite a number of favorable growth factors, lack of industry standardization and additional supply chain cost for suppliers are negatively impacting the growth of retail ready packaging market.

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As per estimates presented by a report by Transparency Market Research (TMR), the global retail ready packaging market will attract a revenue of US$60,521.1 mn by the end of 2017. Displaying a CAGR of more than 4.3% between 2017 and 2025, the market will touch a valuation of US$84,465.6 mn by the end of 2025.

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